The adjust by feel thing made me scratch my head when doing bearings.
What I do, when doing by feel.
Tighten while rotating wheel until the load starts to increase. Then back off alittle, until wheel rotates reasonably easily - keeps rotating (maybe 1 - 2 revs) after given a push.
Check the wheel is not loose on bearing by holding wheel top & bottom and push top & pull bottom etc. tighten if loose.
the Sierra service manual says
tighten to 80Nm while spinning by hand
next loosen until torque 0Nm
then tighten again to 10 - 15Nm
